Thursday, January 10, 2008

What is AdBrite?

AdBrite powers the world's most trusted and transparent marketplace for digital advertising. Rather than selling books, CDs, or rare antiques, we sell ad space on thousands of websites. So whether you are an advertiser looking for the right space to place your ad, or a publisher looking for a simple, yet powerful way to make money and sell ad space on your site, AdBrite is your marketplace.

AdBrite was started by Philip Kaplan and Gidon Wise in 2002. They were looking for an easy way to sell advertising on their websites and blogs, and decided to place a small "Your Ad Here" link on each site to connect advertisers to an order form. AdBrite's simplicity spread through word-of-mouth, and within the first two years, more than 1,000 sites were using AdBrite to sell ads.

The duo officially incorporated the company in 2004 and teamed up with Sequoia Capital, who’d previously funded companies including Google, Yahoo, and Apple. Since then, thousands more advertisers and publishers have entrusted AdBrite to manage their online advertising needs.


source : http://www.adbrite.com/

Friday, February 23, 2007

Tips for creating a blog

There are no hard and fast rules on how to blog. Having said that, bloggers will likely increase their exposure by following some simple blog guidelines.

1.) Stay on topic.

Opinions are generally accepted but the content of the items in the blog should all relate to a general theme. Unless you have an uncanny knack for wit, humor or cynicism, the majority of your readers will be interested in the content that relates to a specific defined theme or loosely defined area of interest. Most readers won’t care that you eat Cheerios for breakfast. They may, however, be interested in the fact that vinegar takes out stains and that toilet paper rolls make great wreaths. Define a topic and stick to it. This will ensure that you create a loyal following of interested readers.

2.) Stay informative.

If you are attempting to create the impression that you are knowledgeable about a specific industry or sector, be sure that you stay current on news. If you are endorsing a product or voicing an opinion, be sure to check your facts; your reputation is at stake. If you are offering an opinion, be sure to qualify your post, making it clear that the content is intended as an editorial.

3.) Old news is not news.

While blogging every day can be a drain, it is important that the information presented is current and accurate, writing an article or blurb about something that happened 6 months ago, will not be of interest to many. Telling your audience that Martha Stewart was convicted and will be going to prison, after her sentence is completed will make people question the value of your columns.

4.) Adhere to a schedule.

Create a schedule and stick to it. Realizing that blogging requires time and effort, don’t create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is generally understood but readers returning to find stale, out-dated content are going to find another blog with similar content. New blogs and RSS feeds are popping up on a daily basis. If you have worked hard to develop an audience and a community you don’t want to lose them due to lack of communication.

5.) Clarity and simplicity.

Keep your posts and blog entries clear and easy to understand. Remember, the web is global and expressions, idioms and acronyms don’t always translate. Sometimes a little explanation goes a long way.

6.) Keyword-rich.

If the goal of your blog is to increase your visibility, include related keywords in the title of the blog. Use the title as a headline to attract interest. Each item post should have a title that will attract attention but still be relevant to the post. The title should be no longer than 10-12 words.

7.) Quantity matters.

In order to attract the attention of search engines, you will need to develop content and substance. A headline or simple sentence is not going to generate the interest of readers or help with search engine ranking. Be sure to archive old blog posts to develop a large portal of similarly-themed content.

8.) Frequency.

If your blog content is updated frequently, search engines will tend to spider the pages at regular intervals.

9.) Spell checking and proof-reading.

It only takes a few extra moments and can save you from having to make embarrassing explanations. Remember that whatever you publish on the Internet can be found and archived. Think carefully about what you post before doing so.

10.) RSS.

RSS will increase your blog’s reach. It is important that you include your blog’s content in an RSS feed to increase readership and distribution.

Most weblog audiences are small, but with time and regular updates audiences grow. Bloggers may never have more than a few hundred readers, but the people who return to regularly are generally interested in what you have to say.

Monday, October 30, 2006

What is Blog ?

Some answer found when I type "define:Blog" on Google search box (Oct 30, 2006).

Definitions of Blog on the Web:

  • Blog is short for weblog. A weblog is a journal (or newsletter) that is frequently updated and intended for general public consumption. Blogs generally represent the personality of the author or the Web site.
    www.bytowninternet.com/glossary
  • A blog is basically a journal that is available on the web. The activity of updating a blog is "blogging" and someone who keeps a blog is a "blogger." Blogs are typically updated daily using software that allows people with little or no technical background to update and maintain the blog.
    www.conceptwebsites.com/SEO/common-terms.htm
  • An online Journal.
    matra.sourceforge.net/misc/glossary.php
  • A blog is information that is instantly published to a Web site. Blog scripting allows someone to automatically post information to a Web site. The information first goes to a blogger Web site. Then the information is automatically inserted into a template tailored for your Web site.
    mason.gmu.edu/~montecin/netterms.htm
  • A short form for weblog, a frequent and chronological publication of comments and thoughts on the web. They usually include philosophical reflections, opinions on the Internet and social or political issues.
    www.epolitix.com/NR/exeres/0CE8163A-7446-43D7-A038-91C95E078E97,frameless.htm
  • a public web site where users post informal journals of their thoughts, comments, and philosophies, updated frequently and normally reflecting the views of the blog's creator.
    www.worldwidelearn.com/elearning-essentials/elearning-glossary.htm
  • Web LOG is a journal kept on the internet. This journal is often updated daily and contains all information that the person maintaining the BLOG (Blogger) wishes to share with the world. Also applies to websites dedicated to a particular topic and being updated with the latest news, views and trends.
    www.optymise.co.nz/resources/glossary.asp
  • The name "blog" is a truncated form of "web log" according to Rebecca Blood's essay "Weblogs: a history and perspective." Blog is used to refer to sites that can best be described as mini sites or mini directories, populated with the site owner's personal opinions. Blogs are now popular for business use as well.
    www.thewebdivision.com/glossary.html
  • A weblog or internet diary. Weblogs enable users to publish short comments and ideas instantly for other people to read. Blogging can be an effective communications tool for small groups of people to keep in touch with each other.
    www.z2z.com/site01/itglos01.html
  • A “web log” or online diary. Blogs have been identified as an increasingly popular source of online publication, especially regarding political information, opinion publication and alternative news coverage.
    www.parliament.vic.gov.au/sarc/E-Democracy/Final_Report/Glossary.htm
  • Blog is short for Web log and is a Web page that has short, frequent updates made to it. Similar to a Web journal or "what's new" page.
    www.cougarcreationsinc.com/web_definitions.htm
  • A personal journal/diary that is available on the web. Boolean Operators: Words, such as AND, OR, and NOT, that are used to connect search terms to broaden or narrow a search.
    oldweb.uwp.edu/library/2003/intro/glossary.htm
  • Shortened term for Web Log, a Web site that is updated on a regular basis, structured in reverse chronological order so that the most recent information is listed first, typically with a strong personal perspective.
    www.channelventures.com/channelprofessional/channelglossary.html
  • Short for weblog, a blog is a quick way to publish news and happenings through a browser based admin panel. Visit PR3.co.uk's Blog .
    www.pr3.co.uk/seo/seo-glossary.php
  • A frequent, chronological publication of personal thoughts and Web links.
    www.tobysimkin.com/reference/Ref_Net_Glossary_Terms.asp
  • The word blog is derived from the combination of the two words, web and log. Blogs are virtual diaries created by individuals and stored on the Internet. Blogs generally consist of text and images and can appear in a calendar type format.
    www.netalert.net.au/01990-Glossary.asp
  • Short for Weblog. Any portion of a Web site that is constantly updated with new information.
    www.jasgraph.com/jasgraph_pages/glossary.html
  • From: http://www.answers.com/blogs (WeBLOG) A Web site that contains dated entries in reverse chronological order (most recent first) about a particular topic. Functioning as an online journal, blogs can be written by one person or a group of contributors. Entries contain commentary and links to other Web sites, and images as well as a search facility may also be included.
    www.flinknet.com/summer/28/some-helpful-definitions
  • Short for "Web Log," this term refers to a list of journal entries posted on a Web page. Anybody who knows how to create and publish a Web page can publish their own blog. Some Web hosts have made it even easier by creating an interface where users can simply type a text entry and hit "publish" to publish their blog. Because of the simplicity of creating a blog, many people (often young kids and adults) have found a new presence on the Web. ...
    www.dsl-experts.com/broadband_glossary_b.htm
  • A frequent, chronological publication of personal thoughts and Web links. A blog is often a mixture of what is happening in a person's life and what is happening on the Web, a kind of hybrid diary/guide site, although there are as many unique types of blogs as there are people. People maintained blogs long before the term was coined, but the trend gained momentum with the introduction of automated published systems, most notably Blogger at blogger.com. ...
    www.baclass.panam.edu/mana3333/glossary/chapter02.html
  • Blog (originally weblog) is a diary or history. Blogs are used by all types of entity from corporates to personal users. Most personal blogs are anonymous and typically refer to issues in daily life – usually centred on the working environment.
    www.winters.co.uk/factsheets/ecommerce.html
  • Online journal of a website owner. The term BLOG comes from web log.
    prowebster.com/glossary.htm
  • "A blog is a web page made up of usually short, frequently updated posts that are arranged chronologically—like a what's new page or a journal. The content and purposes of blogs varies greatly—from links and commentary about other web sites, to news about a company/person/idea, to diaries, photos, poetry, mini-essays, project updates, even fiction." source
    pubpages.unh.edu/~anm2/glossary.html
  • a "web log" produced with Blogger; a type of personal diary posted on the internet. Blueline: is a proof made with photosensitized paper from the final offset negatives that will be used to make the final printing plates.
    www.dupinanddupin.com/b.html
  • A collaborative space either stand alone or within a website that visitors can post comments, link to, add to, or just read on a weekly, daily, hourly basis. Used extensively on journalism sites for breaking news etc.
    www.whitespace-strategy.co.uk/knowledge_phrasebook.php
  • web log: a shared on-line journal where people can post diary entries about their personal experiences and hobbies; "postings on a blog are usually in chronological order"
  • read, write, or edit a shared on-line journal
    wordnet.princeton.edu/perl/webwn
  • A weblog (usually shortened to blog, but occasionally spelled web log) is a web-based publication consisting primarily of periodic articles (normally in reverse chronological order). Although most early weblogs were manually updated, tools to automate the maintenance of such sites made them accessible to a much larger population, and the use of some sort of browser-based software is now a typical aspect of "blogging".
    en.wikipedia.org/wiki/Blog
  • Tuesday, June 13, 2006

    UNDER CONSTRUCTION

    please be patient...